Stan AutoDM Best Use Cases

Social Media Marketing is one of the best ways to get the word out about your store and products! Our new Stan AutoDM feature can help streamline your social media marketing and turn those views into sales. Check out the information below to learn how you can use this feature in your own store! 🤩

What is Stan AutoDM?

The Stan AutoDM feature is an integration with Instagram that allows you to directly market your store and products to your customers DMs! With this feature enabled, all your audience has to do is comment a key word, and the link of your choosing will deliver directly to their inbox. Check out this example from our Instagram, @stanforcreators📱

How can Stan AutoDM help me convert views into sales?

The best way to market your store on social media is by promoting specific products in your store, and Stan AutoDM can help make that process even more efficient. When you make a post talking about a specific product in your store, you can now have your customers comment a key word to have that product link automatically sent to their DMs. Here are some popular use cases to spark some ideas:

1. 💸 Linking to a Freebie

   Are you trying to build a customer base by offering a free product? Stan AutoDM can be super helpful in getting the word out to your community! For this use case, you can make a video telling your followers about your freebie and tell them to comment a key word, let's say 'Freebie,' to get the link to sign up.

   Once your followers comment Freebie, the link will be delivered directly to their DMs so that they can easily sign up! This will allow you to market your freebie directly and simplify the process of converting the views on the videos to sign ups for your freebie by eliminating the link-in-bio step on the part of the customer. The link is conveniently delivered right to the customer so all they have to do is click and sign up!

2. 💰Linking to a Paid Product

   You can also link directly to a paid product! Instead of advertising a freebie, you can make videos specifically about your paid products and send the product directly to your customers using Stan AutoDM!

   When your customers comment the key word on your video, they will be sent a direct link to the product. This eliminates the customer having to go to your IG profile, clicking on your Store link in your bio, scrolling through your products, and eventually choosing the correct one. Stan AutoDM will send the link directly making the process more timely and efficient for both you and your customers!

3. 👯‍♀️ Linking to a Community

   Another way you can drive sales is by using Stan AutoDM to link to your Community! You can send your audience a sign up link directly to their DMs and have them signed up for your Community in minutes.

   The great thing about linking to Community is that you will invite your audience to a space where you can promote our other paid products and drive more sales than just the membership alone. This process again eliminates any previous steps your followers would take to go to your store and choose your Community — all they have to do is comment and they will have a link to join sent right over in seconds!